Allison Selby

Customer education. Revenue enablement. Grounded in strategy. Proven in practice.

From platform architecture and curriculum design to AI-augmented content production — I connect learning strategy to business outcomes.

Increase users

35K+ active learners scaled at Collibra University.

Cost savings

$300K in vendor savings through strategic platform negotiation.

AI-augmented workflows

Adaptive role-based competency learning paths with AI role play to personalize learning experience.

Built for the Field

Field-validated AE onboarding mapped to an 11-stage sales process — within a POC.

15+ years of Customer Education, Revenue Enablement and adult learning.

I’ve spent nearly a decade at the intersection of customer education, revenue enablement, and learning technology in SaaS. My background in instructional design and higher education gives me a foundation most enablement leaders don’t have — and my work building programs designed to move revenue metrics means I speak the language of the business, not just the LMS.

I’m currently exploring Director-level opportunities in Customer Enablement and Revenue Enablement. If you’re building a team, let’s talk.

Experience

Sr. Manager, Learning Programs, Content & Platforms – GTM Revenue Enablement @ Collibra  /  2021 to 2026

Designed adaptive competency-based learning programs for sales and GTM roles scaled across Foundation to Expert levels, establishing “What Good Looks Like” benchmarks and AI role-play coaching via Highspot. Owned training for the full sales process including customer touchpoints, technical POVs, and customer onboarding, and supported tech stack integration training across the GTM motion.

Sr. Manager, Customer Education (Collibra University) @ Collibra  /  2016 to 2021

Scaled Collibra University from 3K to 35K active users, migrating from WordPress/LearnDash to Docebo LMS to support role-based certifications, increased capacity, and enterprise-grade scalability.

Department Chair & Faculty @  Kaplan University/Chestnut Hill College/The University of the Arts /  2003 to 2016

Served as Department Chair and faculty across three higher education institutions over 13 years, leading academic programs in Information Systems, Digital Media, and Instructional Design at both undergraduate and graduate levels.

Education

Masters of Science in Educational Technology | Chestnut Hill College

Bachelors of Arts | The University of the Arts

Allison Selby

Let’s connect.

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